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PyeongChang

It is the Alps of Korea, located at 700 metres above sea level. Please let us introduce to you “Happy 700” PyeongChang with the pure nature and culture.

General information

PyeongChang Map PyeongChang Map
  • Population 43,703(as of 2014)
  • Area 1,464.16㎢
  • Administrative divisions Eup, 7 Myeon, 1 local office, 191 Administrative Ri(89 legal), and 736 Ban

The Symbols of PyeongChang

The symbols of PyeongChang include: the azalea which blooms early spring, representing the diligence and warm-heartedness of the community, the fir tree which symbolizes the simplicity of the people in the region, and the mandarin duck which symbolizes the happy marriage, or the unity of the community.

The flower of PyeongChang – Azalea

The azalea is easily found all around Pyeongchang. Its characteristics include a strong vitality to thrive in foothills, cut-outs and rivers, and the diligence of blooming in early spring and the powder pink color of the flower which symbolizes the passionate and warm-hearted community. Its delicate fragrance represents democracy and the unlimited possibilities of the county, and means the joy of love in the language of flowers.

The tree of PyeongChang – Fir tree

It is an evergreen tree symbolizing the simplicity of the people living together in harmony with nature. The color of the green leaf symbolizes the pure and promising spirit. Straight-shaped leaves and branches represent the righteousness and toughness of the people in Pyeongchang. Its fruit in the autumn means the unlimited possibilities and prosperity of the local area.

The bird of PyeongChang – Mandarin duck

Mandarin ducks inhabit throughout the region as a representative bird of the county. It symbolizes the harmonious family and the unity of the people in Pyeongchang. The beauty of birds means harmony with the beautiful nature of HAPPY700 PyeongChang. The image of the bird living in clean rivers and ponds makes you enjoy the peaceful rural landscape.

The major cultural assets & tourist attractions

The major cultural assets and tourist attractions in the region include Woljeongsa in Mt. Odaesan and PyeongChang Hyanggyo.

  • Woljeongsa

    front yard in the Woljeongsa temple

    Woljeongsa is located in a dense forest of the eastern valley of Mt. Odaesan. It is surrounded by coniferous forests green at all seasons and has the beauty of quietness. Geumgang-yeon(valley) flows with the scenery of Woljeongsa as a backdrop.

  • PyeongChang Hyanggyo

    Pyeongchang Stone step Entrance View

    Hyanggyo was an institution to educate the Confucian scholars in Goryeo and Chosun Dynasties, and to hold the ancestral tablets of Confucius and others. PyeongChang Hyanggyo was built in 1658 for the education of local people. Part of the building was destroyed in the Korean War in 1950 and it was repaired in 1953 and 1977.